Hello and welcome to my website, thanks for stopping by!
A bit about me: I am a strategic global communications leader who is energized by helping brands engage, inform and inspire their consumers and employees through storytelling. I have 12+ years of experience across various industries leading communications strategies for major news announcements and projects; securing positive earned media coverage in the world's most influential outlets; managing brand reputation and navigating complex crisis situations; engaging C-level executives to deliver key messages and maximize impact; and inspiring employees through internal comms.
I am from the East Coast (shoutout NJ), but I am currently based in LA. I am a girl dad, husband and big sports fan. I almost always wear a hat and yes, I have a lot of sneakers after 5+ years at adidas.
I look forward to connecting,
Rich Efrus
